Weber Blog

A few months ago, we reported that e-commerce giant Amazon has been testing brand protection solutions in order to ban counterfeits from its marketplace for good. The project has resulted in an authentication service that helps protect brands and customers from product fraud: Amazon Transparency. The program is currently available in Europe, USA, Canada and India. To benefit from it, brand owners will need to apply unique codes on every product unit they manufacture. Here’s what you need to know!

Despite high quality standards in production lines, errors can occur along the value and supply chain. Whether it's contaminated food, unsafe components, or incorrectly declared ingredients, if defective products reach the market, manufacturers and distributors must take immediate action to protect consumers. Otherwise, they risk severe damage to their image, high losses in sales, and substantial claims for damages. Learn about industrial marking solutions that help to keep expenses for product recalls as low as possible.